Stop Building in a Vacuum
Get the exact words your customers are already using. No more guesswork. Just evidence-based marketing that converts.
Join 50+ founders who've stopped guessing and started converting
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The Founder's Dilemma
You're building something amazing, but no one's buying. Here's why:
Building in a Vacuum
You are creating features based on assumptions, not customer feedback.
Generic Marketing
Your messaging sounds like everyone else's. No differentiation.
Zero Conversions
Traffic comes, but no one buys. Your value proposition is unclear.
From the Founder
I'm Boyd. I used to build products nobody wanted. Then I stopped guessing and started listening. Using this exact 'Listen First' system, I made my first €113 in 3 days before I even finished building the product.
I built this framework not because it's a theory, but because I lived it. My goal is to give you the same evidence-based confidence to get your first paying customers. Let's build.
The Proof is in the Results
“Using this ‘Listen First’ system, I made my first €113 in 3 days... before writing a single line of code.”
- Boyd Werkman, Founder
Building the Future: Resona
The cheat sheet shows you the method. Resona is the machine that will do it for you.
I'm building a "Voice of Customer" search engine to automate this entire process. Stop hunting for customer problems; let Resona bring them directly to you. Want to shape the product and get a massive "Founder's Discount" at launch? Join the waitlist.
Only 47 spots remaining • Join 200+ founders already on the waitlist
The Evidence-Based Solution
Stop guessing. Start using the exact words your customers already use.
Customer Research Framework
Find where your customers hang out and what they're actually saying about their problems.
Exact Customer Phrase Extraction
Extract the exact phrases and pain points your customers use to describe their problems.
Marketing Copy Templates
Turn customer quotes into compelling headlines, emails, and landing page content that converts.
The 30-Minute Customer Magnet
Your free framework to find the exact words your customers use.
Ready to Stop Guessing?
Whether you want the free framework to start today or want to join the waitlist for the automated solution, your journey from guesswork to evidence starts now.